Meet the CTO: Starbucks

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It’s the morning rush at Starbucks – and Starbucks partners (employees) are focused on connecting with customers and serving each beverage with a smile.

Mobile Order & Pay currently accounts for 12 percent of transactions in U.S. company-operated stores, and with expectations for that figure to continue growing, Starbucks is relying on an array of technology solutions to meet demand and enable partners. Partnering with Microsoft – in the cloud and in stores – is helping Starbucks to innovate in ways that are seamless for customers and allow Starbucks partners to spend more time connecting with customers and crafting the perfect coffee experience.

Why is tech important for a better cup of coffee?
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Given that Starbucks is not a digital native, how would you describe the company’s journey to connect everything from mobile orders to inventory to service?
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